Oddly, this isn't new news (new news?). Back in September of last year, the BBC reported that Ask Jeeves would be dropping their butler image and going in a different direction. I remember commenting to Shell about it at the time (as she was an Ask Jeeves fan as opposed to me being a Google fan), though she didn't really believe me, especially as we have since seen adverts for Ask on TV featuring said butler...)

However, today it is all looking a bit more likely as reported here. So Jeeves, the butler, is getting the boot. Frankly, I couldn't give a toss, as I have never been a fan of Ask anyway. Shell has since moved away from Ask and now uses Searchy or something.

But for reference, here is a picture of Jeeves. Just in case, anyone ever forgets what he looked like.

(to the tune of "Candle In The Wind")
Goodby Butler Jeeves
though I never searched you at all
you had the grace to uphold yourself
while your search engine crawled

They bought you at InterActiveCorp
where they disregard your fame
they set you on a treadmill
and they made you change your name

and it seems to me, you searched the net
like a spider on its web
never knowing what to look for
until we typed it in
and I would have liked to have asked you
but I�m a Google kid
your logo burned out long before
your engine ever did�
(c) 2005 Mick Wright/Fishkite

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[link]   Posted @ 11:05